The task was to translate the results of a research project by the University of Luxemburg into a clear exhibition concept. krafthaus - facts and fiction’s atelier for museum and exhibition design – turned the rather dry theoretical findings on national and personal identities into sensory experiences. facts and fiction contributed its expertise in corporate identities. The result was iLux.

The University of Luxemburg wanted to present the results of its research project “Identities in Luxemburg“, which actively deals with the question of collective and individual identity, to the public. The exhibition needed to take the scientific respectability of the work into account, whilst also being exciting and entertaining enough to inspire visitors without previous knowledge.

The results of the research project were translated into an illustrative exhibition concept at the Musée Dräi Eechelen in Luxemburg. The “Lebensgemeinschaft Luxemburg“, an abstract apartment, showed different identities living together under one roof. Each aspect of the study had its own room and is referred to in an individual story; each room stood for itself but was also a part of the whole apartment – an analogy to the behaviour of different identities.

The different topics were assigned to certain rooms: the kitchen is where you meet and talk to each other and, therefore, the place where the aspect of language was dealt with - a pie chart became a pie. In the intimacy of the bedroom, delicate issues like the gender roles were examined. Topics regarding the body were naturally allocated to the bathroom and moral concepts to the place where they are taught, the child’s bedroom.

Used to coping with tricky tasks, the krafthaus team succeeded in turning the rather dry, theoretical findings into sensory experiences – each visitor was able to find his or her personal answer to the question of identity. Due to  comprehensibility of the story presented as house with different rooms, even sporadic museum visitor felt at home there. iLux proved to be an asset Luxemburg was really able to profit from.